Privacy Policy

Last Updated: April 24, 2026

Helping Us Help U Home Care, LLC

At Helping Us Help U Home Care, LLC (“Company,” “we,” “us,” or “our”), we are deeply committed to protecting the privacy, dignity, and trust of the individuals and families we serve. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (helpingushelpu.com), contact us, request information about our services, or engage us to provide non-medical home care services in Indianapolis, Indiana, and surrounding communities.

PLEASE READ THIS PRIVACY POLICY CAREFULLY. BY ACCESSING OUR WEBSITE, SUBMITTING INFORMATION TO US, OR ENTERING INTO A SERVICE AGREEMENT WITH US, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO THE PRACTICES DESCRIBED HEREIN. IF YOU DO NOT AGREE WITH THIS POLICY, YOU MUST NOT USE OUR WEBSITE OR ENGAGE OUR SERVICES.

This policy applies to information we collect:

  • On our website (helpingushelpu.com);
  • Via email, text, phone, or other electronic messages between you and our Company;
  • During in-home assessments, service delivery, or communications with our staff;
  • Through any other means you interact with us, including at community events or through referrals.

It does not apply to information collected by:

  • Third-party websites, applications, or services linked to or from our Site (including social media platforms);
  • Caregivers who are independent contractors (though we require them to adhere to confidentiality standards);
  • Healthcare providers, hospitals, or other medical entities with whom you may share information independently.

1. INFORMATION WE COLLECT

We collect several types of information to provide, personalize, and improve our non-medical home care services while maintaining the highest standards of confidentiality and respect.

1.1 Personal and Contact Information

When you inquire about our services, request an assessment, or complete forms on our Site, we may collect:

  • Full name, alias, or preferred name
  • Residential address, email address, and telephone number(s)
  • Relationship to the Client (if you are a family member, guardian, or representative)
  • Emergency contact information
  • Preferred method and times for communication

1.2 Client-Specific Information

To develop a safe, effective, and personalized Care Plan, we collect information about the individual who will receive services (“Client”). With your authorization, this may include:

  • Date of birth, age, and gender identity
  • General health status, mobility limitations, and cognitive condition (e.g., diagnosis of dementia, Parkinson’s, or other conditions affecting daily living)
  • Current medications (names and schedules for reminder purposes only)
  • Activities of Daily Living (ADLs) and Instrumental Activities of Daily Living (IADLs) requiring assistance
  • Personal preferences, routines, cultural considerations, and comfort items
  • Behavioral notes or triggers relevant to providing compassionate, safe care
  • Photographs or videos (only with explicit written consent) for caregiver orientation or safety planning

Important Clarification: Helping Us Help U Home Care, LLC provides non-medical home care services. We are generally not a “covered entity” or “business associate” under the Health Insurance Portability and Accountability Act (HIPAA). However, we treat all health-related information with the utmost confidentiality and implement safeguards that align with HIPAA’s privacy principles as a matter of ethical practice and client trust.

1.3 Financial and Billing Information

If you engage our services, we collect information necessary for billing and payment processing:

  • Billing address and contact information
  • Payment method details (credit card type, last four digits, expiration date) are processed securely by our PCI-compliant payment processor and not stored on our servers)
  • Insurance information (if you choose to submit claims for possible out-of-network reimbursement; we do not bill Medicare, Medicaid, or private insurance directly for our non-medical services)
  • Documentation related to long-term care insurance, veterans’ benefits, or other third-party payers (provided voluntarily by you)

1.4 Website Usage and Technical Data

When you visit helpingushelpu.com, our servers automatically collect certain technical information to ensure site functionality, security, and improvement:

  • Internet Protocol (IP) address, browser type, and operating system
  • Pages visited, time spent on pages, clickstream data, and referral URLs
  • Device identifiers and mobile network information
  • Cookies and similar tracking technologies (see Section 3 below)

1.5 Information from Third Parties

We may receive information about you or the Client from:

  • Healthcare providers, discharge planners, or social workers (with your written authorization)
  • Family members or legal representatives involved in care coordination
  • Referral partners, community organizations, or senior living facilities
  • Background check vendors (for caregiver screening, not client data)

We only accept such information with appropriate consent and use it solely for care planning and service delivery purposes.

2. HOW WE USE YOUR INFORMATION

We use the information we collect for legitimate, compassionate, and transparent business purposes:

2.1 To Provide and Manage Our Services

  • Conduct in-home assessments and develop personalized, non-medical Care Plans
  • Match Clients with compatible, qualified Caregivers based on needs, preferences, and personality
  • Schedule, coordinate, and supervise care visits
  • Communicate with Responsible Parties about care updates, schedule changes, or concerns
  • Process payments, issue invoices, and manage billing inquiries
  • Respond to requests, questions, and feedback about our services

2.2 To Ensure Safety, Quality, and Compliance

  • Train and supervise our Caregivers on confidentiality, dignity, and person-centered care
  • Monitor service quality through check-ins, surveys, and care plan reviews
  • Investigate incidents, complaints, or safety concerns
  • Comply with Indiana state regulations governing home care agencies, mandatory reporting laws (e.g., suspected abuse, neglect, or exploitation of vulnerable adults), and other legal obligations
  • Maintain accurate records for internal auditing and continuous improvement

2.3 To Improve Our Website and Communications

  • Analyze website traffic and user behavior to enhance navigation, content, and accessibility
  • Test different versions of web pages to improve user experience
  • Send administrative messages (e.g., appointment confirmations, policy updates, service announcements)
  • With your explicit opt-in consent, send newsletters, caregiving tips, or community resources via email

2.4 For Legal and Business Purposes

  • Protect the rights, property, or safety of Helping Us Help U Home Care, LLC, our Clients, staff, or the public
  • Detect, prevent, or address fraud, security breaches, or technical issues
  • Facilitate a merger, acquisition, sale of assets, or transfer of business (with notice and subject to confidentiality commitments)
  • Defend against legal claims or comply with subpoenas, court orders, or regulatory requests

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Your trust is foundational to our mission.

3. COOKIES AND TRACKING TECHNOLOGIES

3.1 What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help sites function efficiently, remember your preferences, and provide analytics to site owners.

3.2 How We Use Cookies

Our Site uses:

  • Essential/Strictly Necessary Cookies: Required for basic site functionality (e.g., secure login, form submission). These cannot be disabled without impairing site use.
  • Performance/Analytics Cookies: Help us understand how visitors interact with our Site (e.g., Google Analytics). Data is aggregated and anonymized.
  • Functionality Cookies: Remember your choices (e.g., language, region) to provide a more personalized experience.
  • Targeting/Advertising Cookies: We do not currently use third-party advertising cookies on our Site. If this changes, we will update this policy and provide opt-out mechanisms.

3.3 Managing Cookies

Most web browsers allow you to control cookies through their settings. You can:

  • View and delete individual cookies
  • Block third-party cookies
  • Clear all cookies when you close your browser
  • Use “private browsing” modes

Please note that disabling essential cookies may limit your ability to use certain features of our Site, such as submitting contact forms or accessing secure client portals (if implemented in the future).

For more information about cookies and how to manage them, visit website URL.

4. HOW WE SHARE AND DISCLOSE YOUR INFORMATION

We are selective and cautious about sharing your information. We disclose personal information only in the following circumstances:

4.1 With Your Explicit Consent

We will share information with third parties (e.g., a new healthcare provider, family member not previously authorized) only when you provide clear, written, or verbal consent documented in your file.

4.2 To Our Trusted Service Providers

We engage carefully vetted third-party vendors to perform functions on our behalf, under strict confidentiality agreements. These may include:

  • Secure cloud storage and data management platforms
  • Payment processing services (PCI-DSS compliant)
  • Email communication and scheduling software
  • Background check and credential verification services (for staff)
  • Website hosting and analytics providers

These providers are contractually prohibited from using your information for any purpose other than delivering the service to us.

4.3 For Legal, Safety, or Regulatory Reasons

We may disclose information if we believe in good faith that such action is necessary to:

  • Comply with a subpoena, court order, warrant, or other legal process
  • Respond to requests from public authorities, including Indiana state agencies overseeing home care licensing
  • Protect the rights, property, or personal safety of our clients, staff, the public, or the Company
  • Investigate or address potential violations of our Terms and Conditions or applicable law
  • Fulfill mandatory reporting obligations under Indiana law (e.g., reporting suspected abuse, neglect, or exploitation of a vulnerable adult to Adult Protective Services)

4.4 Business Transfers

If Helping Us Help U Home Care, LLC is involved in a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Site of any change in ownership or use of your personal information, and you will retain choices regarding your data.

4.5 Aggregated or De-Identified Information

We may create aggregated, anonymized, or de-identified data from the information we collect (e.g., “70% of our Clients in Indianapolis request companion care services”). This data cannot reasonably be used to identify you and may be shared for research, industry reporting, or marketing purposes.

5. DATA SECURITY AND RETENTION

5.1 Security Measures

We implement administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These include:

  • Encryption of sensitive data in transit (using SSL/TLS) and at rest
  • Role-based access controls ensuring staff only access information necessary for their role
  • Regular security training for all employees and caregivers on confidentiality and data protection
  • Secure, password-protected systems with multi-factor authentication where feasible
  • Physical security measures for any paper records (locked cabinets, restricted office access)
  • Regular review and updating of our security practices

However, no method of electronic transmission or storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. You acknowledge that you provide information at your own risk.

5.2 Data Retention

We retain your personal information only for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy
  • Provide and manage our Services under your Service Agreement
  • Comply with Indiana state recordkeeping requirements for home care agencies (typically 7 years after service termination)
  • Resolve disputes, enforce our agreements, or meet legal obligations

When information is no longer needed, we securely delete or anonymize it in accordance with our data retention policy.

6. YOUR RIGHTS AND CHOICES

Depending on your location and applicable law, you may have certain rights regarding your personal information. Indiana does not currently have a comprehensive state privacy law, but we honor the following requests as a matter of principle and in anticipation of evolving standards:

6.1 Access and Correction

You may request to:

  • Access the personal information we hold about you or the Client
  • Request correction of inaccurate or incomplete information
  • Receive a copy of your information in a structured, commonly used format

6.2 Deletion and Restriction

You may request that we:

  • Delete your personal information, subject to legal retention requirements
  • Restrict or object to certain processing activities (e.g., direct marketing communications)

6.3 Communication Preferences

  • Email: You may opt out of promotional emails at any time by clicking the “unsubscribe” link in the message. You cannot opt out of essential administrative messages related to your active service agreement.
  • Phone/Text: You may request to be placed on our internal do-not-call list for marketing purposes. Emergency or service-related communications may still occur as necessary for care coordination.
  • Mail: You may request to stop receiving postal marketing materials.

6.4 How to Exercise Your Rights

To submit a request regarding your personal information, please contact us using the details in Section 10. We will respond within a reasonable timeframe (typically 30 days) and may need to verify your identity before fulfilling your request to protect against unauthorized access.

7. CHILDREN’S PRIVACY

Our Services are primarily designed for adults (seniors and individuals with disabilities aged 18+). Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child under 13 has provided us with information, please contact us immediately so we can delete such information from our systems.

8. THIRD-PARTY LINKS AND SERVICES

Our Site may contain links to third-party websites, social media platforms (e.g., Facebook, LinkedIn), or resources (e.g., Indiana Department of Health, Area Agencies on Aging). This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any site you visit. We are not responsible for the content, security, or practices of third-party websites.

9. INTERNATIONAL USERS

Our Services and website are primarily intended for users located in the United States, specifically in Indiana. If you are accessing our Site from outside the U.S., please be aware that information you provide may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your jurisdiction. By using our Site or Services, you consent to this transfer and processing.

10. CONTACTING US; QUESTIONS AND COMPLAINTS

If you have questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact us:

Helping Us Help U Home Care, LLC

Attn: Privacy Officer

Indianapolis, IN
Indianapolis, IN 46201
Phone: (317) 620-8568
Email: ashley@helpingushelpu.com
Website Contact Form: Contact Us

We are committed to resolving privacy concerns promptly and fairly. If you feel your concern has not been adequately addressed, you may have the right to lodge a complaint with the Indiana Attorney General’s Office or the Federal Trade Commission (FTC).

11. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. The “April 24, 2026” date at the top of this page will indicate when changes were made. We encourage you to review this policy regularly.

Material changes (e.g., new purposes for data collection, significant changes in data sharing practices) will be communicated to you:

  • Via email to the address on file for active Clients/Responsible Parties;
  • Through a prominent notice on our website homepage, and/or
  • By requiring re-consent where legally necessary.

Your continued use of our Site or Services after such changes constitutes your acceptance of the updated Privacy Policy.

12. ACKNOWLEDGMENT AND CONSENT

By providing personal information to Helping Us Help U Home Care, LLC, whether via our website, phone, email, or in person, you acknowledge that:

  • You have read and understood this Privacy Policy;
  • You consent to the collection, use, and disclosure of your information as described herein;
  • You understand that our Services are non-medical and that we are generally not a HIPAA-covered entity, though we adhere to high confidentiality standards;
  • You are responsible for ensuring that any information you provide about a Client is accurate and that you have the authority to share it;
  • You agree to notify us promptly of any changes to your contact information or the Client’s care needs that may affect privacy or service delivery.

A Note on Trust and Transparency

At Helping Us Help U Home Care, LLC, our name reflects our core belief: we cannot help without listening. Privacy is an extension of that promise. We handle your most personal information, the details of your home, your health, and your daily life with the same compassion, respect, and diligence we bring to every care visit. If you ever have a question about how we protect your information, please reach out. We are here to help, and we are here to listen.